Everything You Ever Wanted to Know About Starting a Beverage Brand But Were Afraid To Ask

$1,000.00

Learn the A–Z of creating, launching, and scaling a beverage company — formulas, packaging, manufacturing, distribution, funding, and real-world industry secrets the pros never share.

Starting a beverage company is complicated — but it doesn’t have to be.

This course breaks down every step you need to go from “I have an idea” to “My product is on shelves.”

During five 2-hour classes, you’ll learn:

  • How to perfect your concept + ensure it’s commercially scalable

  • How to find manufacturers and negotiate production

  • Packaging, labeling, and compliance essentials

  • Branding, marketing, and positioning that actually sells

  • How to price, pitch, and distribute your drink

  • Real cost breakdowns and mistakes to avoid

  • Step-by-step roadmaps used by successful beverage founders

Why This Course Is Different

Most beverage founders fail because they don’t know what they don’t know.

This course was built to remove the guesswork, giving you access to industry knowledge usually reserved for insiders, consultants, and R&D teams.

Expect:

  • Templates, checklists, and calculators

  • Real supplier lists

  • Case studies from successful beverage brands

  • Expert insights you won’t find on YouTube, ChatGPT or Google

Who This Is For

This course is designed for:

  • Entrepreneurs with a drink idea

  • Food & beverage startups

  • Health, wellness, and functional beverage creators

  • Coffee, tea, kombucha, energy drink, alcohol-alternative, or RTD product innovators

No experience required — just passion and a solid vision.

By the end of this course, you’ll walk away with:

  • A budget from launch through Year 3

  • A brand identity and packaging strategy

  • A manufacturer shortlist

  • A retail & distribution game plan

  • A launch roadmap for the first 12 months

Next course begins Tuesday, January 6th. Meets weekly via Zoom from 7-9pm.

Learn the A–Z of creating, launching, and scaling a beverage company — formulas, packaging, manufacturing, distribution, funding, and real-world industry secrets the pros never share.

Starting a beverage company is complicated — but it doesn’t have to be.

This course breaks down every step you need to go from “I have an idea” to “My product is on shelves.”

During five 2-hour classes, you’ll learn:

  • How to perfect your concept + ensure it’s commercially scalable

  • How to find manufacturers and negotiate production

  • Packaging, labeling, and compliance essentials

  • Branding, marketing, and positioning that actually sells

  • How to price, pitch, and distribute your drink

  • Real cost breakdowns and mistakes to avoid

  • Step-by-step roadmaps used by successful beverage founders

Why This Course Is Different

Most beverage founders fail because they don’t know what they don’t know.

This course was built to remove the guesswork, giving you access to industry knowledge usually reserved for insiders, consultants, and R&D teams.

Expect:

  • Templates, checklists, and calculators

  • Real supplier lists

  • Case studies from successful beverage brands

  • Expert insights you won’t find on YouTube, ChatGPT or Google

Who This Is For

This course is designed for:

  • Entrepreneurs with a drink idea

  • Food & beverage startups

  • Health, wellness, and functional beverage creators

  • Coffee, tea, kombucha, energy drink, alcohol-alternative, or RTD product innovators

No experience required — just passion and a solid vision.

By the end of this course, you’ll walk away with:

  • A budget from launch through Year 3

  • A brand identity and packaging strategy

  • A manufacturer shortlist

  • A retail & distribution game plan

  • A launch roadmap for the first 12 months

Next course begins Tuesday, January 6th. Meets weekly via Zoom from 7-9pm.